
In chapter 1 of “Strategic Management of Information Systems” by Pearlson and Saunders (2009), the authors provide an overview of the information systems field and its role in organizations. They discuss how information systems can be used to gain a competitive advantage and improve decision-making and how they can be aligned with the organization’s overall strategic goals. The authors also introduce the concept of “strategic alignment,” which refers to aligning an organization’s information systems with its business strategy and goals.
In chapter 2, the authors delve deeper into strategic alignment, discussing how an organization’s information systems can be aligned with its business strategy. They discuss how information systems can be used to support the different functions of an organization, such as marketing, finance, and operations, and how they can be used to support the organization’s overall goals. The authors also discuss the importance of understanding the organization’s external environment, including its competitors, customers, and industry trends, to align information systems with its overall strategy.
Overall, in these first two chapters of the book, the authors provide a comprehensive overview of the information systems field and its role in organizations. They discuss the importance of aligning information systems with the organization’s overall strategic goals and provide insights on how information systems can be used to gain a competitive advantage and improve decision-making.
Pearson and Saunders’ (2009) “Strategic Management of Information Systems,” 4th edition, chapters 1 and 2, focus on the importance of understanding how information systems can be used strategically to achieve organizational goals.
In chapter 1, the authors analyze the role of information systems in organizations and how they can be used to achieve strategic objectives. They discuss the importance of aligning information systems with organizational goals and the need for effective management of information systems to achieve these goals.
Chapter 2 provides a broader perspective on the strategic management of information systems. The authors discuss the different approaches organizations can take to manage information systems strategically, including using frameworks and models. They also present different perspectives on the field, including the technical, organizational, and environmental perspectives.
The conclusion of these two chapters emphasizes the importance of understanding the strategic role of information systems in organizations and the need for effective management of these systems to achieve strategic goals. The perspective provided by the authors is that information systems can be a powerful tool for organizations, but they must be used strategically to be effective.